Your Reputation Lives Online,
Be A Part of the Conversation

Reputation Management is simple: it shows businesses what all of their customers are saying and helps them improve visibility in local searches. Online conversations about local businesses are increasing, and these companies depend on strong search results and positive word of mouth to help drive foot traffic into their stores. With Reputation Monitoring, small and medium businesses can:

  • Hear what their customers are saying on review sites, blogs, and social networks
  • Improve search engine rank by unifying online listings
  • Monitor employees’ activity on social media
  • See how they stack up against competition
  • Receive regular, actionable reports that help improve their online presence

Verify Online Listings to Strengthen Search Rank and Unify Your Presence

The Visibility score shows you the accuracy of your data in business listings across online directories, review sites, and social networks. Inconsistent listings can lead to poor placement in search engine results.

Monitor What Customers are Saying on Top Review Sites

Reputation Monitoring automatically retrieves ratings and reviews from top sites like Yelp, 411.com, Citysearch, and dozens of others. Customer reviews and online word of mouth heavily impact small businesses’ bottom lines.

Hear It All: The Good, the Bad, and the Ugly

On top of reviews, Reputation Monitoring finds mentions from news sites, blogs, and social networks so businesses can get the full picture of what people are saying. Each mention is scored from positive to negative so it’s easy to see which comments need to be addressed.

Protect Against Employee Defamation

Sometimes employees don’t represent a business in a professional manner. With Reputation Monitoring, managers can monitor employees’ social media accounts and catch libelous remarks.

Monitor the Competition’s Online Reputation

Share of Voice graphs reveal how frequently a business is mentioned compared to its competitors in online searches. The ability to track competitors’ deals and social activity comes in handy for seeing how active they are and which promotions are most effective.

Stay in the Know with Email Alerts and Weekly Executive Reports

Alerts are sent when new information is found. These alerts are configurable, allowing the business owner to select which types of content and events will trigger an alert.

Executive Reports roll up activity for all aspects of online presence and reputation monitoring. This report is emailed out once a week.

Steps We Always Take in All Projects

In every project we work we take a couple of important steps that allow us to grant the satisfaction of our client
Branding
TB takes the time out to learn all aspects of your brand in order to achieve what it is that your company wants to achieve through a social media presence
Strategy
We tailor our expertise and knowledge of the digital world specifically toward your brand in ways that will result in online success.
Execution
The strategies are implemented into real time campaigns that will prove effective or ineffective in reaching your social media goals.
Analyze
We go through all the numbers produced during the execution with each client to maintain a healthy communication between our team and your company.
Optimize
Our team will incorporate all analyzed statistics to improve campaigns each and every month.

Client Testimonials

See what others have to say about Today's Business
Today’s Business should be called “Tomorrow’s Business”, since they are always a step ahead, always raising the bar higher for themselves, and their clients. From day one, my staff and I at the Institute for Reproductive Medicine and Science at Saint Barnabas were impressed by the way Tom Ottaiano, Chaz Cervino, Billy Ash and their very talented staff were able to learn about us and our practice, and really “get it”.  Their capable energy, enthusiasm and professionalism is demonstrated in everything they do for us from targeted, specific and relevant social media content creation to advice on, and execution of the latest in digital marketing strategies.  We feel that they have allowed us as physicians to open up new ways to connect with our patients that promotes the practice and provides patients with access to the information that they want about and from our practice. In a word, Today’s Business is awesome!
Author Photo
Serena H Chen MD
Director Reproductive Medicine
IRMS at Saint Barnabas
Today’s Business applied their knowledge, creativity, and understanding of social media in a way which allowed our company to quickly launch our marketing efforts.  The early growth of our brand would not have been as successful without their help and guidance.  The leadership team listened to our needs and not only delivered a comprehensive strategy with measurable goals, but exceeded them as well.  I highly recommend them to help your brand launch and manage your social media needs.
Author Photo
Gary AckermanClear Gear