Meet Billy, Co-Founder of Today’s Business

As co-founder and Chief Digital of Today’s Business, Billy Ash has been an integral part of the growth and success of the company since inception. Growing up alongside the birth of social media and watching the shift from traditional marketing to digital has given Billy the unique background to assist clients with navigating the digital landscape before Instagram or Facebook advertising even existed. He even launched Kylie Jenner’s first influencer brand campaign!

As Chief Digital Officer, Billy is at the front lines of leading Today’s Business’ 35 employees, aiding with campaign management, creating digital strategies, complex reporting, and attribution projects, and client satisfaction efforts. His hard work and determination has helped add brands such as Netflix, The Cleveland Cavaliers, FOCO, and The Illinois Bone and Joint Institute to the Today’s Business roster. He guides his team day in and day out with the company’s core values: Take Pride, Tell The Truth, Seek Efficiencies, Be Reliable, and Care Deeply.

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Digital Marketing Expertise and the Growth of Today’s Business

Billy is passionate about staying up to date with the latest trends of the digital marketing industry, which helps him and Today’s Business to always be innovative and provide the best possible value to their clients. As Today’s Business began to gain traction, Billy learned a variety of new skill sets in order to offer the best possible product to all clients. Under his and Tom Ottaiano’s leadership – and the guidance of additional business partners and advisors – Today’s Business has grown into one of the fastest-growing private companies in the United States.

TB has also developed a powerful internship program and a strong company culture that can be felt by clients and employees alike. Over the first 10 years of the company’s history one of the most important things Billy has learned is the importance of focus. Focusing on what Today’s Business does best allows Billy and the executive team to determine the best ways to grow and scale the business effectively.


“My legacy will be defined by my actions to lead my team, my company, and my family. I want to be remembered by everyone that I did whatever I had to do in order to get to where I want to be and guided everyone along the way.”

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Billy Ash

Billy’s Digital Marketing Experience and Insights

Billy is dedicated to consistently expanding his knowledge and expertise in his field. He is certified in Google Analytics, Google Ads, Facebook Advertising, and a number of other digital marketing and advertising networks. He was recently named NJ Ad Club 40 Under 40, and has led multiple campaigns, which have won the W3 Awards, Davey Awards, and SAM Awards.

Billy encourages those who are interested in pursuing digital marketing to put in the work and take the next step. This can be as simple as doing a Google search and putting in the time and focus needed to learn. Talking with others in the field is another great way to discover the best tools and practices to succeed in the industry. To learn more about Today’s Business and what we do, please don’t hesitate to reach out today!

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With over a decade of digital marketing experience, Billy has executed social & digital media marketing campaigns for brands and athletes such as:

  • Cleveland Cavaliers
  • Lightpath
  • Chris Hogan
  • Quicken Loans Arena
  • Illinois Bone & Join Institute
  • Kevin Garnett
  • Menlo House
  • FlipGive
  • Choose New Jersey

And many more!

Let’s Talk About Your Digital Marketing Strategy