Affiliate Marketing Content

Read more about everything Affiliate Marketing with blogs and other contnet written by our team.


Affiliate Summit East (ASE) 2021 Recap

With COVID causing the 2020 ASE to get cancelled it has been a long time coming for ASE 2021. We didn’t know exactly how things would be this year but it’s safe to say that ASE IS BACK! The Today’s Business team had a great time attending the ASE 2021 at the New York Marriott Marquis in Time Square. The team attended educational seminars, met with key publishers, vendors and friends and also networked at some of the events’ happy hours. Below is a recap of some of the events that TB participated in.

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5 Takeaways for Brands Trying to Capitalize on the new NIL NCAA Rules

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Celebrity Goat Influencer Campaign Case Study

Celebrity Goat is a goat cheese brand which sells premium goat cheese variations throughout the United States and Canada at retailers like CostCo, H-E-B, Foodtown, ACME, & more.

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Award Winning Influencer Marketing Case Study: Using NFL Athletes to Create National Brand Awareness & a 369% Sales Lift

Forever Collectibles Inc. (FOCO) is one of the largest manufacturers and distributors of licensed merchandise in the world. They have partnerships with all of the major sports franchises (NFL, NBA, MLB, NHL, etc.) as well as entertainment franchises such as DC Comics, Game of Thrones, & Stranger Things. FOCO has traditionally sold most of their manufactured products to a variety of other resellers, for example. However, FOCO recently launched an e-commerce website,, with goals of building FOCO brand awareness and increasing direct to consumer sales. FOCO hired Today’s Business in June of 2019 to help them develop and manage an affiliate marketing program. By July, things were off to a great start and the program was booming. The collaboration between both teams was outstanding and FOCO knew that Today’s Business was ready for the next big challenge.

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Butcher Box Big Game Bundle Influencer Marketing Campaign

Butcher Box is a direct to consumer subscription service that delivers extremely high-quality meats directly to your doorstep. Butcher Box invests heavily across almost all marketing and advertising channels. They particularly have strong investments in the affiliate, influencer, and podcasting channels working with major players like Joe Rogan, Morning Brew & Colin Cowherd. Butcher Box engaged with Today’s Business in the latter half of 2020 to help them explore new affiliate content partnerships.

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Increasing Monthly Affiliate Transactions by 160% for a Meal Delivery Service

In June of 2019, a healthy meal delivery service that provides meals for customers across the country signed with Today’s Business to manage their affiliate marketing program. The client was looking for a new partner who shared a similar motivation for growth yet had the expertise to manage the program effectively and take it to new heights.

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Breaking Sales Records Through Affiliate Marketing

FOCO shattered its single day bobblehead sales record by over 10X and sold out their entire inventory for the Alexander Ovechkin Goal Counter bobblehead which launched on March 12th.



If you’re a business owner or marketing director for an e-commerce company, then odds are you’re currently investing in an affiliate marketing program (81% of brands use affiliate marketing programs). If you don’t have a program active right now then you’re probably looking to get started. Good news, you’re in the right place! Today’s Business […]

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2020 NBA Finals Champions: Exclusive LA Lakers Gear for a Limited Time Only

A HUGE congratulations to the Los Angeles Lakers for winning the 2020 NBA Championship. Led by LeBron James and Anthony Davis, the Lakers were able to defeat Miami’s best shot and still dominate the NBA Finals. It has been a decade since the Lakers have won in the NBA Finals. So for all Lakers fans […]

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Top 10 Tips for New Dog Owners

So you just got a dog… you probably have a lot of questions. What type of dog food should I be buying for my breed of dog? How much food should I feed my dog? What type of vaccinations does my dog need? Is it normal for my dog to not eat a specific type […]


The Impact COVID-19 is Having on Affiliate Marketers

The world is buzzing these days with what’s going on surrounding the COVID-19 Pandemic. Regardless of where you turn, you’ll see some good news and unfortunately, some bad news. For affiliate marketers, that holds true as well. How? Let me explain. The Bad News (Because when asked if you want the good news or bad […]

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The Top 5 Sports Blogs Ranked by Fan Loyalty

At Today’s Athletes, we’ve interacted with thousands of fan pages and team blogs. People often ask us “Who has the most loyal fans?”. From our experience, a few have stood out from the crowd. Check out the list below to see how Today’s Athletes ranks the top sports blogs by fan loyalty. 1. Russian Machine […]

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