The saying “Content is King” has been thrown around the SEO and Internet Marketing industries for the last few years now, and we’ve seen some brands take significant steps to solidify themselves as leaders in the content space. The issue that many businesses and brands encounter is that they try to replicate what the “big […]
4 Ways to Keep Customers Coming Back to Your Restaurant with Social Media
There are hundreds of thousands of restaurants on social media, and every single one of them are competing for the same customers. If you want to use social media to keep seats filled on a nightly basis, there are certain approaches that are proven to work. Here’s a few ideas on how to keep customers […]
Mistakes Brands Make on Social Media
This is part one of a series, authored by our Creative Director, Sha Kawash. In today’s world, almost everyone lives on social media. For this reason, a successful social media campaign can truly take your brand to the next level. Stand out amongst your competitors by steering clear of these common mistakes that brands make […]
How Much Should I Spend on Social Media Marketing?
According to the Direct Marketing Association, if you run a direct response campaign and spend $1, you’ll typically generate $10 or more in return. They know this because they’ve been tracking the transactional data from direct mail, paid search, direct response TV and other campaigns for more than 50 years. But what if you’re new […]