Content marketing can be a confusing concept to grasp. Different from traditional marketing methods, content marketing aims to do more than push a product to one specific audience. Using engaging and useful content, this type of marketing serves to establish customer loyalty among both old and new customers. A simple way to understand content marketing is […]
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As we see in every business sector, your customers’ primary attention has moved to digital. Healthcare is no different. Rather than just listening to what a doctor tells them, the patient now does a ton of research. According to Pew Research, one in three American adults have gone online to learn about a medical condition […]
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With various styles of design and different paths one can take, beginning a career or even a hobby in graphic design can be overwhelming. You could prefer to do print work or digital work, focus on websites or designing magazines; the possibilities are endless. While it can be scary to choose one path, pursuing a […]
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Live chats are perfect for customers that do not like to talk on the phone, have questions after hours, or are just too busy to reach out any other way. More and more companies are utilizing live chat features like SnapEngage on their websites to help increase sales. If your business is looking to chat […]
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In today’s digital world, information is more prone to hacking than ever before, which creates a serious safety issue. Most websites can be developed and hosted on the Internet without thinking much about safety. Healthcare practices and other establishments in the medical industry, however, must proceed with caution for various safety reasons. In order to […]
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Imagine going online, searching your name and finding people “reviewing” you. It wouldn’t be fun no matter how nice of a person you are. Let’s be real here, not everyone is going to like you. And that’s ok! This reality is something most people do not have to deal with. On the other hand, doctors […]
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Let’s be real – social media is slowly starting to run the world. It holds an enormous amount of power over your brand and perception within the healthcare community. Some of the best patient feedback comes in through Facebook and Twitter, where you can connect with your patients on a new, more personable level. Think […]
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