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By: Tom Ottaiano, CEO, Today’s Business Dreams don’t always work out. Sometimes the journey you had your mind set on doesn’t pan out the way you intended. What you do after that is crucial. It’s when you really learn what you’re capable of. Training for the Goal Playing in the NFL was a crazy dream, […]

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Google bragged about its new calendar update… and then it crashed. Scheduling made simpler with @googlecalendar → https://t.co/3WXZX2deRE pic.twitter.com/s3E1q8gGsO — G Suite (@gsuite) June 18, 2019 People were so excited to schedule meetings with Google Calendar‘s new features that it completely crashed. So, what do people do when they can’t access their calendars? Jump right […]

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By Tom Ottaiano, CEO, Today’s Business If you want to land the digital marketing job of your dreams, it’s time to start putting in the work and educating yourself. Digital marketing is no longer a traditional sales funnel, it’s a multi-channel loop and every discipline has a purpose in relation to the larger goals, whether […]

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Over the course of 3 months with a $1500 budget, we were able to generate almost 200 leads through a comprehensive Facebook and Instagram campaign that successfully deployed multiple objectives contingent upon all phases of the social sales funnel, from awareness to consideration to conversion. Campaign Overview Industry Background A luxury apartment community came to […]

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By Tom Ottaiano, CEO, Today’s Business I’ve always been an advocate for working from home. Some of the greater strides that I’ve made in my personal and business life I’ve achieved during work from home days. It’s necessary to separate yourself once a week from the chaos of your normal day to day and have […]

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