Account Managers are a company’s direct contact for clients and liaison between them and the rest of their company. Whether its gathering information for a client’s website or juggling requests for the graphic designers, the account manager must be knowledgeable in all aspects of the company and know how to meet the demands of the […]

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This Sunday, Hollywood royalty will descend upon the Dolby Theater for the 88th Academy Awards ceremony. However, for the 2nd year in a row, a heavy cloud weighs over the proceedings, as audiences have been vocal on social media about the show’s lack of diversity. What makes this outcry so relevant to social media professionals […]

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Every month there is a new video or meme that instantly becomes popular throughout the Internet. An Internet meme is defined as an activity, concept, catchphrase or piece of media that gains traction and spreads rapidly via the Internet. If you are active on any of the main social media platforms such as Facebook, Twitter […]

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Have you ever been hesitant to send out a tweet because your name is attached to the message? Well, with the social media mobile application, Yik Yak, you will never need to subtweet again! Yik Yak allows users to create and view anonymous “Yaks” within a 1.5 to 10 mile radius of their location. Anyone […]

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Graphic Designers are timid creatures with fragile sensibilities. Approaching them in their natural habitat can be risky business if you are ill-prepared for the oddball communication mishaps or flighty gestures of artistic passion which may ensue. If you have been lucky enough to get close to a design team member, whether by bribing them with […]

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Advertising on Instagram is finally available for all businesses. Instagram has over 400 Million Users and it is the perfect platform to host mobile ads. Now big and small businesses can take advantage in advertising through this social platform to target young demographics! Targeting Image via The SEM Post You can now set up your […]

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The social dating application, Tinder, has become a major success in recent times. The new wave of mobile dating apps has made it convenient for young adults to set up a profile and start “matching” with other singles in seconds. The rise of these apps has made online dating much more acceptable, with some people […]

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Digital marketing is essential for businesses these days, but the planning and implementing all that goes into a digital campaign is not easy, whether your targeting your products or services to businesses or consumers! Take it from a digital marketer herself – we are constantly under the pressure to keep up with the evolving demands […]

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When we rang in 2016 a mere month ago, many were expecting the battle of the year to take place in many different arenas. Perhaps it would be on the silver screen with Batman v. Superman: Dawn of Justice. Or in the NFL Playoffs with the final chapter of Brady vs. Manning. Or in the […]

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Executive Summary Today’s Business was hired by Cali Carting to enhance their small online presence. Services provided to this client included development of a mobile site, organic SEO, and social media development and management. After implementing all above mentioned services and campaigns, Cali Carting began seeing a much higher ROI. Organic Search is up 202% […]

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